Fredy Morales

Fredy Morales

Finca Rosma, San Pedro Necta, Huehuetenango

back to Guatemala Hueheutenango Rosma

Finca Rosma is one of the most scenic coffee farms we’ve had the pleasure to lay our eyes on. Perched on a precipice in a remote corner of Huehuetenango, Guatemala, we send our new baristas to this farm annually to teach them about coffee farming. Fredy Morales, a motivated and talented young coffee farmer, took over this plot of barely arable land in 2000 and resolved to make it into a coffee farm. Fredy used his expertise as a civil engineer to build a road connecting it to nearby settlements, and designed a water piping system that carries water to the processing mill from over five kilometers away.

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Today, Finca Rosma has ranked twice in the top 10 of Guatemala’s Cup of Excellence. This recognition rarely comes to such young farms, but the dedication of Fredy and his manager Pascual Jimenes-Sales has brought their coffee into the forefront of Guatemalan production in a short time. The farm rigorously tests every lot to hone their methods of growing, pulping, fermenting, and drying the coffee and their work has resulted in coffees of extraordinary quality that shine in any brew method.

To make sure the individuals that produce this amazing coffee are as cared for as possible, we help them make improvements to farm worker’s housing as well as provide funding to ensure each child on the farm has access to one annual medical visit. We’ve been direct trade partners of Finca Rosma since 2014, and we are excited to continue working with them for years to come.